Bhoomi Kitchens
Bhoomi Kitchens
About
Bhoomi Kitchens successfully carved out a niche in Hyderabad’s culinary scene, attracting a loyal customer base with its authentic offerings. The integrated branding and marketing strategy led to a notable increase in foot traffic and social media engagement, enhancing overall visibility and brand recognition.
Problem
Bhoomi Kitchens aimed to establish a distinct identity in a competitive food market dominated by diverse cuisines. The challenge was to resonate with the local audience while highlighting the authenticity of South Indian vegetarian cuisine, ensuring a memorable dining experience from branding to interior design.
Solution
We created a cohesive brand identity that embodies the essence of South Indian culture. This included designing the logo, interior decor, and marketing materials, such as menu cards and social media creatives. A strategic marketing plan facilitated impactful pre-launch, launch, and post-launch campaigns to engage customers effectively.